Small details matter.

Small details matter.

Businesses who conduct split testing on some seemingly-insignificant detail of a web page, often discover that users respond very strongly to one small change.

Everything from pixel-perfect alignment to the right balance of white space to the way an error message is worded, can have a big impact in user satisfaction.

Obsess about detail like Apple does, and you’re more likely to delight your visitors.

Further Study

Myth #10: If your design is good, small details don’t matter by Zoltán Gócza and Zoltán Kollin

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